GMC International develops and executes together with you your company Export Marketing Plan.
The export plan is your guideline for the development of international business.
The purpose of an Export Marketing Plan is:
-to bring all relevant marketing instruments together
-give direction to all your planned activities, outlined in the Export Objectives
-estimate timing of the activities
-estimate cost
-estimate feasibility, deduct all costs from profit
The function of an Export Plan is:
-inform all people involved about objectives of the export plan
-reach consensus between key members of the company
-give specific instructions concerning their contribution to the export
-to provide justification for the money spent in export process
The form of the plan is:
-should be written
-should be short, factual, precise and complete
Download our PDF file Export Marketing Plan